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Essays

Melrose Place, Milkshake Ducks, and Media Viruses

A decades-old media theory has me wondering whether trending discourse is becoming an antidote to viral media.
Earnest PettieDec 23, 2023Jan 10, 20242 Comments on Melrose Place, Milkshake Ducks, and Media Viruses
Blog

My favorite projects of 2023

I saw someone post on Bluesky asking people to bring to Bluesky the tradition of posting threads containing...
Earnest PettieDec 20, 2023Dec 20, 20231 Comment on My favorite projects of 2023
Blog

Experiencing: “Flowers” Premiere

Last night, we had the premiere for Flowers, the documentary series I’ve been working on for a year...
Earnest PettieDec 2, 2023Dec 3, 20231 Comment on Experiencing: “Flowers” Premiere
Blog

Any minute now

We should be hitting the annual peak of people searching for tryptophan any minute now.
Earnest PettieNov 23, 2023Nov 23, 2023
Blog

Experiencing: Pink’s Summer Carnival

On Thursday, Claire and I went to see Pink’s Summer Carnival concert at Sofi. I’m not the biggest...
Earnest PettieOct 7, 2023Oct 7, 2023
Blog

Work: Flowers, a documentary series celebrating Black creativity

I’ve spent the past year working on this project, but it would be more accurate to say I’ve...
Earnest PettieOct 1, 2023Oct 1, 2023
Blog

Reading: Taylor Lorenz’s “Extremely Online”

As I was finishing up Ben Smith’s Traffic, I messaged Taylor Lorenz that finishing Ben’s book had made...
Earnest PettieOct 1, 2023Oct 1, 2023
Blog

Experiencing: Art Laboe Connection

It’s the end of a very long week in what has been a very long month during a...
Earnest PettieSep 23, 2023Oct 1, 2023
Site updates

Fresh Start

I lost my last website, which was less one site and really 20 years of blog posts from...
Earnest PettieSep 10, 2023
Essays

Meta-Irony and Gen Z

An explanation of meta-irony and why it's a standard mode of discourse for the digitally native Gen Z.
Earnest PettieSep 7, 2023Jan 6, 2025
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Quick thoughts

3 weeks ago

Cliches aren’t born; they develop from the abuse of repetition. I think that the speed and scale at which generative AI works will likely send certain phrases and constructs speeding into their second lives as cliches faster than we’ve ever experienced. The em-dash discourse was just the beginning.

4 weeks ago

My theory. All the people in the drug ads you see on TV exist in the same world. They’re in a horrible Truman Show style environment where they are being coerced into demonstrating positive effects of the drugs. They can’t not smile or they get moved to “the control group.”

3 months ago

The Studbudz All-Star weekend stream is better than any sports-related programming I’ve ever seen, including F1: Drive to Survive. They should win every kind of Emmy, including daytime and regional.

4 months ago

The white pages would be wild to a young person. A book with everyone’s phone numbers AND addresses that you had to pay EXTRA to be excluded from.

4 months ago

YouTube’s 20th continues with a trends report we released today. Some parts of this story will be very familiar, but I think you’ll find surprises in the data. https://www.youtube.com/trends/report/tr25-20th-birthday/

RSS Books

  • Earnestp finished reading Loneliness & Company by Charlee Dyroff October 11, 2025
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  • Earnestp finished reading Cue the Sun! by Emily Nussbaum October 11, 2025
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  • Earnestp finished reading Washington Black by Esi Edugyan October 11, 2025
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  • Earnestp started reading Convergence Culture by Henry Jenkins February 4, 2025
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  • Earnestp finished reading Generation X by Douglas Coupland February 2, 2025
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  • Earnestp started reading Generation X by Douglas Coupland January 30, 2025
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  • Earnestp finished reading Ultra-Processed People by Chris van Tulleken January 18, 2025
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  • Earnestp started reading Ultra-Processed People by Chris van Tulleken January 6, 2025
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  • Earnestp wants to read Generations by Neil Strauss January 6, 2025
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  • Earnestp wants to read Generation X by Douglas Coupland January 6, 2025
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